MAIRA DESCANZO DIGITAL
Business Coaches and Service Business Owners
Turn Meta Ads Into a
Qualified Discovery
Call System.
If your ads are getting clicks or leads but not enough serious buyers booking calls, the problem isn't "Meta Ads." It's the system behind the ads.
▸ Recent client result: Cost per discovery call dropped from $23 to $10 in 8 weeks — while improving lead quality.
You don't need more random leads.
You don't need another boosted post.
You don't need to keep guessing if it's the ad, the funnel, the offer, or the follow-up.
You need a cleaner acquisition system.
Right now, paid traffic is entering your world.
But somewhere between the ad, the landing page, the form, the CRM, and the follow-up.
The right people are dropping off.
That's expensive. Frustrating. And honestly, avoidable.
THE REAL PROBLEM
Most Coaches Don't Have an Ads Problem.
They have a system problem
The ad gets attention. But the funnel doesn't pre-sell.
The form doesn't qualify. Wrong people keep getting through.
The CRM doesn't organize the lead journey.
The follow-up doesn't move people to the call.
So you end up with leads who are curious, but not committed. Interested, but not urgent. Aware, but not ready to buy.
That's why I don't just run ads.
I help build the system that turns paid traffic into qualified discovery calls.
You can't fix what no one will diagnose — and most media buyers won't diagnose past the campaign.
The Scale Logic System
Fixes the Full Path.
Not just the campaign.
Not just the creative.
Not just the landing page.
The Full Path
So you can stop wasting energy on unqualified prospects and start focusing on people who actually have the problem, the urgency, and the capacity to invest.
What you gain
Cleaner paid acquisition system.
Your ads, creatives, funnel, application, CRM, and follow-up work together — not as separate pieces.
Better lead quality.
You're not chasing every click. You're filtering for serious prospects before they ever hit your calendar.
Stronger creative angles.
Your ads don't just grab attention. They pre-sell the problem, filter intent, and pull in better-fit leads.
Less wasted time on bad-fit calls.
The application filters out people who aren't ready, aren't qualified, or don't have capacity to invest.
Clearer scaling decisions.
You'll know what needs fixing — the ad, the funnel, the form, the follow-up, or the offer message. No more "maybe Meta isn't working."
cLIENT RESULT
"Before working with Mai, our cost per discovery call was sitting at $23 — and most of the calls were unqualified anyway. The ads weren't the real problem. The whole path from click to call was.
8 weeks into the Scale Logic System, our CPL dropped to $10 — and the calls coming in were already qualified before the booking. The ads were finally connected to the funnel. The funnel was finally connected to the follow-up. That was the unlock."
— 3x CEO / Executive Coach Client
How I Can Help You
Read this before you apply.
THIS IS FOR YOU IF
You're a coach or service business owner with a proven offer.
You want more qualified discovery calls from Meta Ads.
You're tired of guessing if the problem is thea ad, funnel, CRM, or follow-up.
You have the capacity to invest in paid acquisition.
You want a system — not random marketing activity.
This Is not For You If
You're looking for cheap leads only.
You don't have a clear offer yet.
You're not willing to improve your funnel or follow-up.
You want someone to "just run ads" without strategy.
You're not ready to invest if there's a fit.
WHY WORK WITH ME
I'm an engineer turned Meta Ads & Funnel Systems Strategist, helping coaches and service businesses build paid acquisition systems that turn traffic into qualified discovery calls.
BEFORE YOU APPLY
How I Protect Your Time.
I don't invite everyone to a call.
Your application helps me check if your business has the right offer, stage, urgency, and investment capacity before we talk.ll
lIf I don't think I can help, I'll say that.et List 2
If it looks aligned, you'll be invited to book a discovery call.u
No forced call. No wasted time. No fake "free strategy session."
Ready to Build a Cleaner
Client Acquisition System?
Start with the application.
If your business is a fit, you'll be invited to book a discovery call.
If not, you'll get an honest answer — and clarity on what needs to be fixed first.
This application helps me understand your business, your current ads/funnel situation, and whether I can actually help — before we book a call.
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